#SoberApril

#SoberApril is a social experiment the mission of which is to prove that social networking doesn't always have to have an alcohol setting.

For every day of #SoberApril i will attempt to do one social activity (most of which are free) and blog about it. 

Follow my journey and contribute with your own experience - use the hashtag #SoberApril; because it can be fun without happy hours and boozy brunches.

Here is Why You Should Maintain Your Personal Brand on Instagram

Yesterday i had a coffee with my neighbor - a handsome Brazilian male model. As the conversation went on, being someone who "struggles" with social media and digital marketing for a living, I of course, wanted to know how many Instagram followers does he have.

Image courtesy: tanuha2001 / Shutterstock.com

Maiko, 34, seemed very eager to talk about the topic of social media, and to what degree it affects his life. He did have 8000 followers on Instagram, which, he said, is "very few". (Needless to say, that's about 25 times more than i have on my Instagram account!)

Maiko shared with me two important points: one, he said, for models it's much easier to gain followers by posting perfect shots from photoshoots; two, he desperately needed to get more followers, and he HATED the idea behind it.

Maiko' showed me an account of his fellow model friend (@chico_lachowski), who is being followed by 850 thousands of people! The guy gets his jobs right from Instagram. More than that, not having a big Instagram following for a model these days can drastically alter his prospects of getting modeling gigs. Because, if no one likes you on Instagram, chances are, no one will like you in a commercial/runaway walk or an ad gig that you are banking on! This is the kind of mind set people have today.

While my friend said he finds it very superficial, and he feels stupid every time he takes a selfie and shares it with the rest of the world, for Maiko this is the way to maintain his name in the industry.

But is Instagram only good for models?

Once in a while i check the job market to see where i stand against the competition, and guest What! The next level positions have a "strong (proven) ability to gain followers" as a part of the job description!

And of course, let's no forget about Rihanna recently finding a girl for her music video on Instagram using the Discover tool. Sanam is the artist based in Seattle (on NYC now, as her account states) whose appealing and unique Instagram personality attracted a superstar and pushed the artist's career onto the next level.

As the conclusion, i won't "discover America" by saying it's crucially important to keep your online presence intact. And what you have on your Instagram, represents who you are as a brand. Yes, a brand, because all of us are "brands" in a way. And your Instagram account could be the key selling point in getting you / your brand from point A to point B or even C in your career path. 

I'm currently working on collecting material to share with You!

Credit: Canva/CreativeCommons

5 Tips for success at a job interview!

Photo via Flazingo.com/creative commons.
Author: flazingo_photos
Original: http://bit.ly/1MQfQrO

1. Read the job description!

You may think this is a banality - wrong! Reading word-to-word what is written in the job description is extremely important and saves you from asking unnecessary questions.

It also helps to ...

2. have an understanding of everything listed in the job description!

Is there something you are not familiar with or have a vague understanding? Google it before the interview! Rarely people are 100% qualified for the position they apply for however, they must project a general understanding of its characteristics. It is also useful to read other job listings with the same position title you are interested in. See if they list any different requirements (set of skills, programs) to perform this job in the most efficient manner possible.

3. Can do attitude.

Ya ya ya....We all know that. However, it's crucially important you communicate this to your potential employer. Be honest about things you aren't an expert in BUT reassure that you can become an expert. Because there's nothing impossible, and you are very interested in advancing your skills in this field.

4. Get your questions ready!

Asking (SMART) questions shows that you are generally interested and want to understand if you can fit in.

 Questions such as:

- What kind of qualities are you looking in the candidate? 

- Can you give me an approximate day-to-day list of activities of someone in that position?

- How do you evaluate the job progress?

- What is the evaluation process for the applicants?

And many more. Forbes has listed some examples that look helpful!

TAKE NOTES! 

From my personal experience - it totally worked! Write down things you think are important such as names, who would be your supervisor, or information that you weren't familiar with (particular program applications etc.) so you can what? - Google it and become familiar!

5. Get ready for their questions!

One of the most important ones is Why do you want to work for this company.

This isn't about the money or status. You've got to sell them that you believe in the idea, mission, practices or whatever it is that that company does, and you want to be part of this. 

SMS etiquette

How often does it happen that we wait for the one message that is going to change the outcome of the rest of the night?

A TRUE NEW YORKER EXPERIENCE OR CASTING TIME!

One cannot truly call himself a New Yorker unless he tried on multiple hats that the Big City has to offer: a bartender, a waiter, a role with the loud name "Brand Ambassador", which stands for a sales person, an usher or a "front of the house" team member whose responsibilities include "but not limited to" handing out flyers outside and stopping people on a street to persuade them to go inside of a venue.

Lastly, the two roles surrounded with the most romance and expectations of fame and prosperous future are modeling at Abercrombie and Fitch, half-naked, if you dare and fit the A&F parameters, and, of course, acting!

To gain an experience in the latter I headed to Central Casting on Thursday, the day when at 1 PM they accept applications from non-union females only.

Photo credit: www.centralcasting.com

The crowd in the room, so to say, was not what I expected. It was about 20 of us with the third of the group in their late 50s but going on early 40s. The kind of experience one gets in Vegas, when at a casino every cocktail girl looks the same from afar: slim and very fit body, high heels and mini skirts; and only at a close up you see the difference.

"Portrayable age" said one of the questions in the application. Later, one of the girls asked, "What do I write down on the "Age" question? The one that I can act like?

- Honey, you write down your actual age, - the host answered softly (with understanding).

The room was full of enthusiasm however. The vibrant host-lady stated, "Remember, you are very important to the director." Background actors set the overall atmosphere. "Imagine, they are shooting the scene at an office full of cubicles. They need you there to be seated pretending you are doing the work. Even though, your face might not be seen, you are an integral part of the movie."

Thirty minutes through the meeting the girls were readily filling out the Skills section. "Are you proficient in any sports? Do you know how to dance? Do you play any instruments?"

"Singing is not an instrument,"- every now and then interjected the host.

"Write down all of the costumes you own. Background extras bring their own clothing. Ladies, if you own a cocktail dress, put that down!"

An agreeable sign of relief spread across the casting room. There is still a chance to flaunt as a flapper dancer on a ball framed-up to 1920'es or to be present at a the Oscar Awards even the fictitious one. 

The time was two o'clock. And after a brief introduction to the terms and conditions of the employment and expectations on both sides it was time to call it a day. The host informed the guests on Acting Glossary such is "Call Time" - the time the extras expected to show up on set; "check-in number" - a unique number given to all actors; and a "sign-in voucher" - the proof of the time spent on set used to claim a paycheck.

Another important piece of information was about a salary expectations. Extras get paid $96.25 (if I remember correctly) for 10 hours of work, everything past 10 hours is considered an overtime.

"Ladies, remember, you are here for the lovely experience not money!" - The host exclaimed cheerfully at the very last.

Christmas confessions: OKcupid obsession and a 3-digits-debt

Yesterday, at the friend's Christmas party in a very intimate atmosphere a male friend of mine has shared his experience in online dating specifically on OKcupid.

Sometime this summer Alex has discovered that he is hugely successful among the female users of OKcupid. The attention - hungry (and horny) New York City ladies literally threw themselves at our handsome fellow that at some point he said he went on to six different dates within a week.

"It was so addictive!" - he said.

It was so addictive that Alex opened up a credit card specifically to pay for the dates. By the end of the summer before Alex even knew it, his credit card debt rang up to five thousand dollars!

Now, the credit card is closed; Alex is paying off his debt and is staying away from online dating for a little while. 

How I went out with the Wrong Chris! #TinderStories

We were set to meet at 9 PM at Lillie's on Union Square. Chris was a techy Greek - American guy with a promising startup future, and we met on Tinder.

We had been chatting for about a week when the time has come for us to finally face each other and not through the screens of our phones. I was fashionably 10 minutes late as I was crossing the Union Square, when someone grabbed me by my elbow:

- Hey, how are you?! ... Hi!
- Hi. - I was least than enthusiastic about such street encounters.
- Hi!! My name is Chris! I'm from Greece. Where are you from?!
- Oh, hi Chris, - said I in a much softer voice.

He wasn't exactly 6'1 as he said, I thought to myself and added aloud, "You aren't as tall as you promised though." He joked his way out of my remark and we proceeded to the closest bar he knew to continue the conversation.

Over a glass of wine I began a silent examination of my date. I peered closely at his face: sure, most photos on Tinder are small and blurry and definitely aren't representative of a real person. Oh, maybe, it's the second glass of wine (I had the first one with my friends to boost my confidence) that like a haze coated my brain preventing it from thinking clear.

Suggestive questions followed, "So why are you on Tinder?", "Can you tell me more about what are you working on right now?" Chris seemed to have a gift of gab, threw in jokes and painted with words abstract scenery of his current situation and the nearest future. I was confused.

- So... Did you like my Instagram? - I blurted out.
- No! What are you talking about?! I've never met you before. - My date was finally losing it.
- So... Who are you?! - I fired off.
- My name is Chris, and I am from Greece. - At this point he reached for his ID and proudly presented it to me. "I just thought you were pretty and decided to meet you," - he said.

Now this finally made sense.  Chris told me he was slightly confused over my Tinder questions but decided not to pay much mind to that.

.... So I came one hour late on my date with Tinder Chris.
Needn't to say he didn't believe a word I said and thought I was the biggest fibber of all times.

Ps if you still haven't heard about Tinder, please refer to Wikipedia here

True stories about relationships #girlsproblems

- I used to date this guy, whose towels were always folded very carefully angle to angle. I thought he was crazy and I eventually left him. Later i learnt he had a maid... (c)

Girls' observation on Tinder:

1. Please no cats, dogs or kids with caption "It's my nephew" on your profile photo. Also no piles of cash or lit joints. We might be 420 friendly but hardly claim it as a chosen lifestyle.

2. Please HAVE a profile photo or have your face on it. If you think we have time and desire to swipe though the first three shots of beautiful landscapes in order to get a closer peak at you, you are mistaken. Swipe-left, Next!

3. No need for a two-(mobile) page-long self-explanatory profile indicating a specific qualities, features, horoscope signs and type of characters "need / no need to apply." It's Tinder. It's ain't that serious. And you are a weirdo to spend so much time trying to change it. 

4. I don't know about you but I personally don't like desperation. Don't send me "Sexy, how are you?" at 3:30 in the morning on Friday if you ever want to hear from me again.


5. The last one but not the least, we have already "liked" each other. Why do you take sweet time, four days so far to be precise, to write me a greeting? ©

This post was influenced by Bro Bible "6 Reasons bro join Tinder" .